Only 26% of Australian workers are actively engaged in their work, according to a report by BlessingWhite (lengthy registration required).  A Gallup survey estimated the lost to the nation, as a result of disengaged employees, at around $31.5 billion.

McDaniel Partners brilliantly illustrates below that the key to engaging customer is to first engage employees. Tough economic times adds new meaning to the importance of an engaged workforce.

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